Social Club was made for the hustlers. The ones who stay on their grind day in and day out. It’s only right that Social Club be built by those same people. Through Create the Club, we routinely hire creatives of all kinds and all experience levels to do their thing in collaboration with us. We’re talking designers, writers, videographers, musicians, everything. It’s how we built our first campaign and it’s how we’re continuing to create for the future. It all happens from the ground up.
First, they applied. Now, they’re making it happen. These are creators from all mediums, locations, and skill sets that embody what it means to celebrate the hustle. Through collaboration, their diverse talents have produced the top-shelf work on our social feeds, website, and beyond. This is the club.
Based in Baton Rouge, LA, Roland is a photographer that knows what it means to hustle. From 9-5 he’s an IT guy, but after hours he’s working his own photo shoots including a lifestyle-focused series for Social Club. To continue his hustle, Roland found the time to take a photography course this year, and now here he is, working on a national campaign.
Making it happen in NYC, Julia, specializes in creating content specifically for social media. The work she creates is never typical, which is clear through the product shots she’s produced during Create the Club. Nothing gets by her, especially on set. Julia’s fierce attention to detail keeps her work standing out among the rest.
Giovanni Du Bose
Giovanni lives, works, and creates art in Los Angeles, CA. He’s been at it for years, eventually developing his own personal photography style which he used to capture lifestyle shots with Social Club. He’s had his hand in a variety of different creative side hustles, including designing streetwear, which eventually led him to what he’s clearly meant to do–photography.
Painter / Illustrator
Chiomma is a painter and illustrator based in Atlanta, GA. Her work often draws from the intersections of her identity as a Black, queer woman to partake in dialogue of community, love, and friendship. The paintings she’s created through Create the Club portray the ways Social Club can bring people together.
Videographer / Motion Designer / 3D Photographer
Straight out of Carmichael, CA, Jonathan, is a creative who really does it all. Videography. Motion design. Creating GIPHY-famous GIFs. You name it. The majority of the 3D motion assets, and paper craft motion assets on the Social Club accounts are all him. Search for him on GIPHY–his creations have 1.5 billion views. His success comes from understanding that the best work takes no shortcuts, which is why he specializes in classic animation. He creates all of his incredible effects by hand using stop motion photography.
Music Artist / Producer
LA based music artist and producer, Kim Macedo AKA Kozze, has never not been making music. From jazz to indie, he’s done it all. Having the ability to break genres has been key to his creativity as he strives to never limit himself or the work he creates. Through Create the Club he’s produced 3 new tracks, all with a dope modern hip-hop vibe.
Illustrator & Designer
Hailing from Chicago, Eric Pagsanjan, is an illustrator and designer who does good work and good things. He created SneakerHeroes, through which he raised money selling his art in order to give shoes to the people of Chicago. The work he’s done through Create the Club includes merch design, social content, and visuals for our brand newsletter.
Writer / Stylist
James Sanders is a writer/stylist based in NYC. His work has been featured in top-shelf outlets like Vogue, GQ, Glamour, and more. Everything he writes is done so with the mindset of empowering others. He is currently the voice behind our After Hours newsletter, which you can sign up for here.
Motionographer / Designer / Editor
There’s pretty much nothing that Jay Sprogell can’t do. The NYC based motionographer/designer/editor nonstop puts out work that impresses. Social Club’s animated assets and behind the scenes videos are all him. Creating is more than just what he does–it’s what he lives for.
Edward Wycliff is doing big things in New Orleans, LA and beyond. His accessory line, Bow ShoeShoe, empowers an entire community from a small African town in Lesotho, by creating jobs producing bow ties with traditional fabrics. Through Create the Club he is producing Social Club inspired pocket squares and masks. As COVID-19 began to spread, Edward pivoted to making masks, and was even commissioned by Louisiana Healthcare to be in their PSA about the importance of wearing them.
Celebrate the Hustle
The respect we have for those who push through day jobs, doubt, and distractions to make their dreams happen runs deep. It’s been our goal since day one to help those with a go-getter attitude celebrate all the small successes along the way to their big wins. To help them feel proud of where they are and where they’re going. To empower them to keep pushing. Hustling isn’t easy and those who make a lifestyle don’t always get the recognition they deserve for their process. With Create the Club, we aim to give them a place to feel accomplished and valued.
Collaboration is key. The best work straight up doesn’t happen in a silo. But, it can be hard to find other creatives that work, ideate, and produce on the same level–other people who really get it. Through Create the Club, we are able to assemble a team of diverse individuals with the right mindsets and skills to support each other. Partnership, validation, and ultimately top-shelf work happen here.
Let’s be real, the road to success is not always marked. There can be a lot of roadblocks. A lot of opportunities are open to the experienced, but there aren’t a lot of chances to gain that experience. We think that’s how some of the best talent gets overlooked. Through Create the Club we bring together a variety of creatives from all backgrounds and professional levels. You’ve worked with some of the biggest brands around? Word. You sit behind a desk by day, but post your designs on Instagram at night? Great. Create the Club gives everybody a chance to bring what they’ve got to the table.